Fagard Designs

EFR Business Week - Pave Your Way

Promotional Video

EFR Business Week - Pave Your Way
EFR Business Week - Pave Your Way
EFR Business Week - Pave Your Way
EFR Business Week - Pave Your Way

The EFR Business Week is one of the most inspiring and all-encompassing on-campus events in Europe. This year their theme was: Pave Your Way. In-line with their branding materials consisting of abstract shapes forming a "pathway", I wanted to keep that idea, yet introduce a new twist. In this video, two-dimensional shapes unfold in three dimensional space to form a pathway to each event highlighted. In keeping with the theme, three dimensional squares pass through frame for dynamism.

#business #week #efr #rotterdam